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Alexey Brodovitch

ISBN: 9780714863177
AUTHOR: Kerry William Purcell   
PUBLISHED BY: Phaidon   August 2011
COVER: Paperback
FORMAT: 28.70x25.40cms
PAGES: 272
LANGUAGE: English
PRICE: $59.95

Alexey Brodovitch (1898-1971) is a legend among graphic designers. A Russian who fled the Bolshevik Revolution to settle eventually in Paris and then New York, Brodovitch was one of the pioneers of graphic design in the twentieth century. Brodovitch was Art Director of "Harper's Bazaar" for over two decades (1934-58); he designed and produced several exquisite and highly collectable books with collaborators such as Richard Avedon and Andr Kert sz; he was a talented photographer himself; and, through an informal class called the Design Lab in New York, he trained a younger generation of photographers and designers who went on to become famous artists and art directors in their own right. This book is a comprehensive monograph on Brodovitch's life and work, drawing from interviews with a wide spectrum of colleagues and collaborators - and assimilating previously unpublished material from archives and private collections around the world - to offer an in-depth analysis and appreciation of Brodovitch's unique and lasting contribution to the visual arts.
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